How much should you charge for a roof replacement?

Short answer

Price a roof replacement from the cost build-up, not an average: measure squares including waste for pitch and complexity, cost tear-off per layer, add underlayment, flashing, ridge, vents and disposal, apply crew hours at burdened labor cost, add permits, then mark up to cover overhead and target profit.

Measure in squares, adjusted for pitch

One square is 100 square feet. Apply a pitch multiplier to the footprint area, then add waste, typically 10% on simple gables and 15% or more on cut-up roofs with valleys, hips and dormers.

Build the cost stack

Every line here is a real cost that gets forgotten somewhere.

Price hidden decking properly

State a decking allowance and a per-sheet change order rate in the contract. Absorbing rotten decking is one of the most common ways a roofing job loses its margin.

Then apply markup

Total cost multiplied by (1 + markup) gives the price. Remember a 50% markup is a 33% margin. Steep, complex or high-access roofs justify higher markup because risk and non-productive time both rise.

How WinkScope handles it

WinkScope drafts a roofing scope with squares, pitch factors, tear-off layers and ventilation, prices materials against live vendor pricing, applies your labor rates and shows live margin. Add a decking allowance and change orders bill automatically when the deck opens up.

Frequently asked questions

How do you calculate roofing squares?

Divide the total roof surface area by 100, after applying the pitch multiplier to the building footprint, then add a waste factor of 10% to 15% or more depending on complexity.

Should roofing quotes include tear-off separately?

Yes. Tear-off cost varies with layer count and disposal fees, and separating it makes multi-layer surprises easier to bill as a documented change.